Τετάρτη 17 Δεκεμβρίου 2014

the gammalab

As the search for innovation in my fantasy sports brand continues,I thought of some more changes observing the style trends and being inspired by some modern kits and of course my imagination.So I created the gammalab,a fantasy laboratory where I will produce my future designs.

So,firstly,my inspirations came from :

designer a-equix
designer angelotrofa
nike
puma
kappa
designer aitor throup

the changes are :

no directly visible logo of the brand and sponsor.They are produced of a nano-material that through the game and as the sweat of the player increases they will react in order to be more visible through out the match.

new number fonts

upper side of the shirt will be thinner,covered with small openings-dots in order to make the shirt more elastic

the team badge a little smaller and a little higher

a little design trick,at the end of each sleeve,a turnable piece of fabric that makes color difference.

below,an Italy kit,the first out of gammalab.And the search,continues....



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